Privacy Policy
Your trust and privacy are important to us.
Last Updated: 10/08/2025.
1. Introduction
Welcome to KALAT Digital ("we," "our," "us"). We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, kalatdigital.com (the "Site"), and use our services. Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
KALAT Digital is a registered business in El Salvador, with our principal place of business at La Libertad.
2. Data We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
A. Personally Identifiable Information (PII)
This is data you voluntarily give to us when you fill out a contact form, such as our HubSpot form on the contact page. The types of personal data we collect may include:
- Your Name
- Your Email Address
- Your Phone Number
- Your Company Name
- Any other information you choose to provide in the message field.
B. Derivative and Usage Data
This is information our servers automatically collect when you access the Site, which may be collected through cookies and other tracking technologies (subject to your consent when applicable). This can include:
- Your IP address
- Your browser type and version
- Your operating system
- The pages you have viewed on our Site
- The times and dates of your visits
3. How We Use Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Site to:
- Respond to your inquiries and support requests.
- Send you newsletters, marketing, or promotional materials (where you have consented to receive them).
- Monitor and analyze usage and trends to improve your experience with the Site and our service offerings.
- Deliver targeted advertising to you on third-party websites (where you have consented to marketing cookies).
4. Cookies and Tracking Technologies
Our Site uses cookies and other tracking technologies to help customize the Site and improve your experience. When you first visit our Site, you will be asked (depending on your location) to provide consent for the use of non-essential cookies via a consent banner. This process is managed in accordance with Google Consent Mode v2 principles.
The specific tracking technologies we use include:
- Google Tag Manager (GTM): We use GTM to manage and deploy marketing tags and tracking scripts on our website. GTM itself does not collect personal data but controls the firing of other scripts that do, based on your consent choices.
- Google Analytics (GA4): Subject to your consent, we use GA4 to collect anonymous data about website traffic and user behavior to understand how our Site is used and to improve our services.
- Advertising Pixels (Meta, TikTok, LinkedIn): Subject to your consent for marketing cookies, we may use pixels from platforms like Meta (Facebook/Instagram), TikTok, and LinkedIn to measure the effectiveness of our advertising campaigns, build custom audiences, and re-market our services to you on their platforms.
You can manage your cookie preferences at any time by clicking the frog placed at the bottom-left corner on your screen.
5. How We Share Your Information
We do not sell your personal information. We may share information we have collected about you in certain situations with the following third parties:
- Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services for us or on our behalf. Based on our site, this includes HubSpot, which processes the data you submit through our contact form.
- Analytics and Advertising Partners: Subject to your consent, we share derivative data with partners like Google, Meta, TikTok, and LinkedIn for the purposes of analytics and advertising.
Our website and services may contain links to third-party websites and integrate with third-party tools (like HubSpot or Google Analytics) that are not operated by us. If you click on a third-party link or interact with an integrated service, you will be directed to that third party's site and be subject to their own privacy policy and practices.
We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We strongly advise you to review the Privacy Policy of every site you visit.
6. Your Data Protection Rights
Depending on your location, you may have certain rights under applicable data protection laws. For example, under GDPR (for residents of the EEA) or CCPA (for residents of California), you may have the following rights:
- The right to access – You have the right to request copies of your personal data.
- The right to rectification – You have the right to request that we correct any information you believe is inaccurate.
- The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
- The right to restrict processing – You have the right to object to our processing of your personal data, under certain conditions.
To exercise these rights, please contact us using the contact information provided below.
7. Data Security
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable.
8. Children's Privacy
Our Site and services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information as quickly as possible.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this page.
10. Contact Us
If you have questions or comments about this Privacy Policy, please contact us at:
- privacy@kalatdigital.com